Automate It
Social media on autopilot. No slop allowed. Describe what you want in plain English — AI agents draft posts, threads, articles, and podcasts, and only what a human approves gets published.
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Overview
Automate It is our content automation platform — the first product built and operated by Working Dev's Hero. Founders describe a task in plain English ("turn this blog post into an X thread and a LinkedIn post"), AI agents draft the content, and everything lands in a review queue where a human approves with a swipe before it publishes to 10+ destinations. Repetitive work becomes a recurring automation; quality stays a human decision.
The Challenge
Every founder knows they should be posting consistently — and almost none have the time. The existing options are bad in different ways: hire an agency, spend nights writing threads, or point a fully autonomous AI at your accounts and let it flood your feed with slop.
The problem isn't generating content. AI is great at that. The problem is keeping a human quality bar without making the human do all the work.
Our Solution
Automate It puts a review gate between AI and your audience. Agents draft new content or repackage what you've already made — blog posts become threads, articles become podcast episodes — and nothing ships until you swipe to approve it. The platform holds the social credentials, so even external AI agents connected over MCP or the CLI can draft but never publish on their own.
It's a real cross-platform product: one codebase serving web, iOS, and Android, with a background worker running the agents, built-in AI generation across text, image, speech, music, and video, and live web & X search for research and freshness.
Platform
- Expo / React Native — web, iOS & Android
- Bun + Express API & agent worker
- Postgres (Drizzle) + S3-compatible storage
- Clerk auth · Stripe billing
AI & Agents
- Text, image, speech, music & video generation
- Built-in web & X search for research
- Remote MCP server for coding assistants
- CLI + Agent Skill for autonomous agents
Publishing
- X, LinkedIn, Instagram, Facebook, Threads
- Bluesky, Discord, Ghost, Dropbox
- Hosted RSS & podcast feeds
- 14 content types, one workspace
The Review Gate
- Every draft waits in a review queue
- Approve or reject with a swipe
- Recurring automations, same human bar
- 100% human-approved output
Want This For Your Business?
We build custom automations on the Automate It platform — content pipelines, review workflows, and integrations tailored to how you work.